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Pet Food Donation Makes Life Easier for Wyoming Dogs:
Animal Shelters on International Sled Dog Race Receive Pedigree Food for Dogs

CONTACT: Darla Worden, Media Relations, (307) 752-4026

FOR IMMEDIATE RELEASE

Jackson, Wyoming—January 9, 2003—Dogs won’t go hungry in towns along the International Pedigree Stage Stop Sled Dog Race (IPSSSDR) route, thanks to Pedigree ® Food for Dogs, title sponsor of the event. Pedigree again has agreed to contribute one year’s worth of dog food to each of the communities on this year’s race route, announced Race Director Frank Teasley. The communities on the 2003 route—Jackson Hole, Dubois, Pinedale, Lander, Evanston/Mountain View, Kemmerer and Alpine—will use the food as prizes during the festivities surrounding the IPSSSDR, and distribute it to local animal shelters.

This is Pedigree Food for Dogs fourth year as title sponsor of the IPSSSDR. The Pedigree brand actively supports a wide range of programs that promote responsible pet ownership and highlight the contributions dogs make to society. Such programs include Homeward Bound, a national pet adoption support program to encourage adoption of the nation’s 12 million homeless animals; the National Association for Search and Rescue; police canine units; and non-profit organizations that train and place service dogs for hearing and visually impaired people.

During the 2003 IPSSSDR, Pedigree will host a daily web cast on its web site, pedigree.com, which will feature video footage of the race. Through HOMEWARD BOUND, Pedigree will make a donation to animal shelters for each visitor to the site during the race.

Pedigree Food for Dogs offers complete and balanced, highly palatable products for all different stages of a dog’s life. Developed with veterinarians and recommended by top breeders of champion dogs, Pedigree dry food products contain the PEDIGREE NATURAL BODY DEFENSE SYSTEM which includes a scientifically formulated antioxidant blend containing Vitamin E, Vitamin C and zinc. These nutrients help to build dogs' natural defenses and protect them from the inside.

The International Pedigree Stage Stop Dog Sled Race was founded in 1996 by Frank Teasley to make sled dog racing more accessible to the public. The IPSSSDR, the largest sled dog race in the lower 48 states, is slated for January 25 through February 1, 2003, beginning in Jackson Hole and traveling through 12 Wyoming communities. For more information, visit the race Website at www.wyomingstagestop.org, contact the race via e-mail at wystagestop@blissnet.com or call (307) 734-1163, or visit www.pedigree.com.

 

 


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