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International Pedigree® Stage Stop Sled Dog Race
Announces 2001 Race Dates, New Name
CONTACT: Darla Worden, Media
Relations, (307)672-3818
FOR IMMEDIATE RELEASE
Pedigree ® Contributes Dog Food to
Animal Shelters on Stage Stop Sled Dog Race Route
Jackson, Wyoming-December 8, 2000-- Pedigree ® Food for Dogs, title sponsor
of the International Pedigree® Stage Stop Sled Dog Race (IPSSSDR), is
contributing one year’s worth of dog food to each of the communities on the
race route announced Frank Teasley, Race Director. The communities included
on the 2001 route are Jackson Hole, Dubois, Pinedale, Lander,
Evanston/Mountain View, Kemmerer, Afton/Smoot, and Alpine. The communities
will distribute the food to local animal shelters and will use food as
prizes during the festivities surrounding the IPSSSDR.
“We very much appreciate the pet food contribution,” said Diane McKay,
Fremont County Humane Society in Dubois. “We depend on fund raising and
individual contributions; it’s wonderful that Pedigree will be contributing
to our shelter.”
The Pedigree brand actively supports a wide range of programs that promote
responsible pet ownership and highlight the contributions dogs make to
society. Such programs include Homeward Bound, a national pet adoption
support program to encourage adoption of the nation’s 12 million homeless
animals; the National Association for Search and Rescue, police canine
units, and non-profit organizations that train and place service dogs for
hearing and visually impaired people. During the 2001 IPSSSDR, Pedigree will
host a daily web cast on its web site, mypetstop.com, that will feature
video footage of the race. A donation will be made to Homeward Bound for
each visitor to the site during the race to support pet adoption.
Pedigree joined the International Pedigree® Stage Stop Sled Dog Race as
title sponsor of the 2000 race. The IPSSSDR, the largest sled dog race in
the lower 48 states, is slated for January 27 through February 7, 2001,
beginning in Jackson Hole and traveling through 14 Wyoming communities. Race
organizers are working to link the race to the 2002 Salt Lake City Olympic
Games as an exhibition or event. For more information, visit the race
Website at
www.wyomingstagestop.org, contact the race via e-mail at
wystagestop@blissnet.com or call (307) 734-1163, or visit
www.pedigree.com.